Recommended Affiliate Programs
Website Design - Getting Off On The Wrong Foot
By
- Cindy King
There are
several ways to greet your website visitors. Design your website to greet them
the right way.
If you don't
pay attention your visitors may get the wrong first impression.
Here is a
list of the things that you should avoid.
Under
Construction
This happens
less often today.
Landing on a
page that says "Under Construction" just does not make sense. This is
something that is website specific.
A store may
have a sign on it to say it's closed. It may have a locked door and a sign that
says "Some Store Will Open Here Soon". But you don't find stores open,
letting you into an empty room, only then to tell you they are under
construction.
A little bit
of sense goes a long way, don't promote what you don't have.
Getting Off
On The Wrong Foot
Only slightly
less annoying than "Under Construction" is landing on a website that
does one of the following:
·
Launches
anything and everything - new windows with music, video, or those audio files
that we can't quite figure out how to shut off. There are people that surf the
web in a busy office or with children sleeping in the next room. No need to sing
or sell unless the person has the choice to opt-in. Yes, I'd love to hear how
your product can make me millions before sunrise, so I will click that button.
·
Resizes
browser windows. Did you know that most people select the size of their browser
window for a reason? It works for them. Don't annoy people this way.
·
Take away my
toolbars. This is just as annoying as taking my glasses off while I am driving,
at night, in the rain. Taking control away from your users is a sign that you
don't care about them.
·
Use Flash
wisely. There are occasions when Flash works. Make sure your Flash load times
are 5 seconds or less for everyone.
·
Reinvents
navigation. Some sites use unfamiliar symbols to represent an item you can
click. Unfortunately the new user has no clue what they have just landed on, and
is unlikely to click through.
·
Poor color
combinations for text on the background. Do you k now why all the Microsoft
products start with black text on a white background? Because it is easy to read
and easy to print for everyone.
Broken Links
Broken links
are possibly more annoying than "Under Construction" because the
website designer has not even made an effort to put up a blank page.
A broken link
that lands on a good 404 page, one that gives instructions, links and options is
a least one thing that can be done to protect your reputation as a website
designer.
One way a
website designer can make sure all links on his pages are valid is to install a
Free Broken Link Checker and use it. This gives you an answer in minutes.
Advertisement
Overkill
Almost any
websites can benefit from generating a little revenue through advertising, but
the truth is that no one wants to ONLY see your advertisements.
Ensure you
have good looking advertisements and well placed. Advertisements can even be
useful. At one time or another, your visitors leave your website. They may as
well leave through an advertisement link.
Some website
owners decide to lower the number and size of advertisements on their website
and increase their advertisement revenue. This is possibly because the fewer
links seem to be more appropriate links.
Blog
UN-favorites
On a blog,
owners will have a RSS feed button in one corner. Plus a spot to sign up for
email updates. Plus a pop-up window that appears every day you visit the site,
or worse case it pops up on every page you open.
Here is a
short list of things that people don't like to see on a blog:
·
Too many pop
ups
·
Require a
login to comment
·
Require
special plug ins
·
Annoying
Animations
Greet Each
Visitor In The Right Way
Greet your
online visitors the same way as you would in person. Be polite to people you
have never seen before. Be friendly to people you share things with.
This is the
best way to avoid getting off on the wrong foot.
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About The
Author:
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