Mutual funds are a large aggregation of stocks, bonds, and other financial investments, except that they are managed by professional investors. The advantage of mutual funds is the possibility of diversifying your financial investment over a large pool of investments. Unfortunately, it is not easy to predict the risk and rate of return through mutual funds and depending on the professional expertise of mutual fund managers, the success is likely to vary.
Under the broad umbrella of bonds, we cover both savings bonds (Treasury Bonds) offered by the US government and corporate bonds issued by private corporations. The US Treasury is the largest issuer of savings bonds and normally these are very secure investment vehicles, given that they are backed by the United States Government — Uncle Sam. These savings bonds are easily sold at most banks and can also be directly purchased from the Treasury Department online. As investments, the savings bonds are safe and stand by their promise of providing fixed interest rates.
In addition to government bonds, corporate bonds represent another major chunk of investment vehicles. Normally, corporate bonds are rated by independent agencies based on the level of risk associated with their issuer. Much like government savings bonds, they are relative safe but do carry some risk, given that they are issued by private corporations — which are subject to loss, bankruptcy, and other risk-producing eventualities.
Affiliate marketing is also called "performance marketing", in reference to how sales employees are typically being compensated. Such employees are typically paid a commission for each sale they close, and sometimes are paid performance incentives for exceeding objectives. Affiliates are not employed by the advertiser whose products or services they promote, but the compensation models applied to affiliate marketing are very similar to the ones used for people in the advertisers' internal sales department.
The concept of affiliate marketing on the Internet was conceived of, put into practice and patented by William J. Tobin, the founder of PC Flowers & Gifts. Launched on the Prodigy Network in 1989, PC Flowers & Gifts remained on the service until 1996. By 1993, PC Flowers & Gifts generated sales in excess of $6 million per year on the Prodigy service. In 1998, PC Flowers and Gifts developed the business model of paying a commission on sales to the Prodigy Network.